September 1, 2011
One of the questions I often get asked in my creative product consulting and coaching business is how to sell wholesale to stores and boutiques. Once you get the appointment, what comes next? This is a wonderful opportunity. Getting into the wholesale market is the way to greatly expand your business. Although you want the recognition [...]
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February 19, 2011
Going Above Retail Price Ceilings: Not Understanding What the Market Will Bear Pricing is subjective – there is no question about it. It's based on perceived value. Add a little doodad or a designer logo and tada the price goes up and no one really cares because they see the value. However, for certain [...]
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